Multimodal programming allows for seamless transition between your CATI and web surveys.

Using the same program a MAXimum programmer can quickly convert your phone study into a web survey, or vice versa.



The key feature to a multimodal project lies in the ability for a respondent to start a survey in one mode, and then switch to the other, without compromising the data integrity.

We have successfully completed phone-web, phone-web-phone, & web-phone multimodal projects with quality results.

Programming - Web & CATI

We proudly offer multimodal programming. By using CfMCs SURVENT and MENTOR packages, even the most complex questionnaire can be programmed for smooth execution in a timely fashion.

Some of the software's capabilities include:

  • Advanced sample management
  • Complex rotation blocks
  • Off site testing
  • Large attribute lists (up to 1000 at a time)
  • Consistent quota updating, to prevent Over Quotas
  • Data reformatting in various, highly used, software packages (SPSS, Excel, Access, Quancept)

In addition, using CfMC's SURVENT & MENTOR, our programmers can meet 99.99% of all client specifications.

Data Processing Services

Coding/Editing | Programming | Tables/CrossTabs/Toplines

Mission Statement

"MAXimum Research gives each and every client the personal attention and service they deserve, quickly, accurately and within budget."
- Robert A. Malmud President

MAXimum Research, Inc.

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